In this episode of The Kitchen Table Podcast, we sit down with Brett Hamilton, Founder of SnapFlo AI and President of The Turf Factory. Brett shares how he built SnapFlo AI to address inefficiencies in blue-collar operations and the strategic lessons he's learned while balancing multiple ventures. From being a high-level salesperson to innovating technology that empowers labor-intensive industries, Brett opens up about his mindset, leadership philosophy, and the importance of building systems that serve the people who do the work.
Systems over superheroes: Brett emphasizes the need for business owners to stop being the system and start building one.
Solve your own problem first: SnapFlo AI came from Brett’s own challenges managing operations and communication in the field.
Focus on team clarity: Most businesses don’t suffer from laziness, but from lack of direction and feedback loops.
The trades deserve innovation: Blue-collar industries are often overlooked in tech, but they’re where real transformation is needed.
Keep your mission in front of you: Brett’s core driver is purpose — not just profit.
00:00 – Welcome to The Kitchen Table Podcast
00:35 – Brett’s background and blue-collar beginnings
02:15 – How SnapFlo AI was born out of field frustrations
04:30 – Building systems vs. being the system
07:05 – Managing multiple companies and avoiding burnout
09:40 – Why blue-collar industries are ripe for AI innovation
12:20 – The real challenge of team communication
14:45 – What SnapFlo actually does for businesses
18:10 – Brett’s advice to founders and sales leaders
20:55 – Learning to trust your gut
23:00 – The purpose behind Brett’s work
25:10 – Where to find Brett and SnapFlo AI
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About Me: Ken Baden - Business Growth Consultant
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💼 8-figure business owner in roofing, sales, door-to-door, and consulting.
🌐 Founder of Baden Consulting, helping entrepreneurs build and scale profitable home improvement and roofing businesses.
🚀 Join me for expert strategies on sales, leadership, and business growth—where grit meets smart execution.
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