In this insightful episode, Ken Baden sits down with Dmitry Lipinskiy — a cornerstone figure in the roofing and contracting industry. From building a powerful media presence with Roofing Insights to founding Contractor Directorii, Dmitry shares his hard-earned wisdom on consistency, branding, content creation, industry integrity, and the future of roofing. Whether you're in construction, media, or just love a good entrepreneurial journey, this episode has something for you.
Consistency trumps short-term virality. Most content creators in the roofing industry give up early due to lack of immediate validation.
Reputation > Reach. Being authentic and honest over time builds a longer-lasting and more respected brand.
Contractor Directorii was born from Dmitry’s frustration with unethical practices in the contractor space — aiming to create transparency and trust.
Content is not optional — it’s the new business card. Contractors must create content to establish authority and grow their brand.
Networking is currency. Even unpaid podcasting builds valuable relationships that can open major business opportunities.
Roofing influencers aren't just for show — the best ones, like Dmitry, also build real solutions and lead by example.
TAKE YOUR BUSINESS TO THE NEXT LEVEL BOOK A FREE CONSULATION CALL NOW!
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https://badenconsulting.net/dominate
About Me: Ken Baden - Business Growth Consultant
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💼 8-figure business owner in roofing, sales, door-to-door, and consulting.
🌐 Founder of Baden Consulting, helping entrepreneurs build and scale profitable home improvement and roofing businesses.
🚀 Join me for expert strategies on sales, leadership, and business growth—where grit meets smart execution.
🎥 Subscribe for real-world insights, proven tactics, and success stories from the field!
Follow me on social:
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Websites:
https://thekitchentablepodcast.net/
Guest:
https://dmitrylipinskiy.com/
https://www.instagram.com/dmitrylipinskiy/